Nasdaq IR Desktop
Nasdaq IR Desktop is a platform built for Investor Relations community. It monitors all components in a customizable platform, access to premium content and news, gain insight into buy/sell side decisions, ad leverage tools to monitor developments.
Planning and Brainstorming
Working with a PM to review user stories before jumping into design work.
Personas and Problems
Spent a week interviewing users, and main personas were identified along with their problems. A huge pain was sending tailored emails to different audiences. This is done manually for investors, analysts, and board members.
One of the main points to send messages within IR Insight platform. This provides many outlets to send messages.
Many workflows were identified, but one was chosen to create high-fidelity designs and prototyping. View below:
CMS Index Page
Visual charts to show break down of user types and actions
Quarterly Research Reports
Collected info and designed layout for quarterly reports in product research.